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Dynamic Digital Marketing Program-certification-Adwords-social media course-Koramangala BangaloreDynamic Digital Marketing Program-certification-Adwords-social media course-Koramangala Bangalore
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      • Dynamic Digital Marketing Program
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      DDMP-Dynamic Digital Marketing Program

      DDMP-Dynamic Digital Marketing Program

      ₹55,000.00
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    DDMP-Dynamic Digital Marketing Program
    training in bangalore

    Advanced Digital Marketing course with certification in Bangalore
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    • DDMP-Dynamic Digital Marketing Program

    DDMP-Dynamic Digital Marketing Program

    M.S Kumar
    General
    (0 review)
    ₹55,000.00
    DDMP-Dynamic Digital Marketing Program

    Facebook marketing and advertising

    • Creating pages
    •  groups & events Settings
    •  Various objectives in FB ads
    • How to choose objectives related to your goal
    • Ad campaign/ad structure
    • How to do brand awareness
    • How to generate leads
    •  Insights and analysis
    • Campaign setup
    •  Conersion Tracking
    •  Lead Generation
    Prev Social Media Marketing – SMM
    Next Linkedin marketing and advertising
    • Description
    • Curriculum
    • Instructors
    • Review

    DDMP-Dynamic Digital Marketing Program –  Classroom / Online

    Now learn the best strategies, tips, and 50+ tools for SEO, PPC, Social media, Inbound, Content and Digital marketing. This course covers a unique set of 25 modules of advanced digital marketing.

    This Course gives an overview,  intermediate and expert knowledge of Digital Marketing subject, including Planning a website, Website promotion, Email and Search Engine Optimization (SEO) campaigns, Pay Per Click (PPC) campaigns and Integrating digital marketing with traditional marketing, Affiliate Marketing, ORM, PR, Lead Generation, and Startups.

    ————————————————————————————————————————

    Who can attend this Course?

    Next free icon  Sales / Marketing Professionals
    Next free icon  Students / Under Graduates / Graduates
    Next free icon  Entrepreneurs / Business Owners / Startups
    Next free icon  Seeking a career growth in Digital Marketing
    Next free icon  Freelancers / Work from home
    Next free icon  It’s open for all who wants to be a Digital Marketing Specialist

    ————————————————————————————————————————-

    COURSE DESCRIPTION

    DDMP(Dynamic Digital Marketing Program) – A One of its kind online marketing course in the market, that will transform you professionally as well as personally making you a confident Digital Marketing Expert. Reach new heights in your career graph with our Dynamic Digital Marketing Program.

    CERTIFICATIONS

    Next free icon  5 Google Adwords certificates (Search, Display, Ads, Video, and Mobile)
    Next free icon  1 from Kumars Academy on completion of DDMP course
    Next free icon  1 from Google Analytics
    Next free icon  1 from Google digital sales

    ————————————————————————————————————————-

    USP OF THE COURSE

    Logout free icon  Be a DOT COM – Complete Online Marketer
    Logout free icon  Trainer: Mr. M.S Kumar,  an Industry Expert with 10+ years of experience
    Logout free icon  25 Modules – Most Advanced Digital Marketing Course in India
    Logout free icon  The perfect blend of Concepts, tools, training & techniques
    Logout free icon  150 hours of Practical training with personal attention
    Logout free icon  Access to best course Curriculum
    Logout free icon  100% Placement Guaranteed along with Internships
    Logout free icon  8 months of extensive student support
    Logout free icon  50+ Tools / 200+ eBooks / 100+ PPT’s
    Logout free icon  Unlimited Practical hours
    Logout free icon  Unique Learning Mobile App

    ————————————————————————————————————————-

    COMPLETE COURSE CONTENTS- DDMP

     Introduction to Online Marketing

    • Role of Marketing in business
    • Components of marketing, Omnichannel marketing
    • Understanding digital business models
    • Introduction to assymmetric business models
    • Digital tools for value creation of your product
    • Digital Marketing Concepts
    • About Search Engine
    • Current trends in Digital Marketing
    • Tools & Techniques
    • Objectives of Digital Marketing

     Building an Online Business

    • Importance of Online presence/website
    • Website creation, designing & ranking
    • Domain, Hosting, Page rank
    • Building a community of customers & fans
    • Use email marketing to convert visitors to Buyers
    • Taking help of Search engines to target audience
    • Increase ROI through upselling and backend sales
    • Mobile customer service

     Search Engine Optimization / Optimizer – SEO

    • About SEO
    • On Page optimization
    • Off Page optimization
    • Webdesign for On-page SEO
    • Site analysis, link building, website audits
    • Webanalytics & Web marketing tips
    • Optimizing SEO content
    • Keywords research, density
    • Search Engine Submissions, tools, etc
    • Avoiding a Google Penalty
    • SEO Latest developments
    • Advanced SEO Techniques

     Search Engine Marketing/PPC

    • Overview of SEM
    • Overview of PPC campaigns
    • Campaign Management
    • Strategy of PPC campaigns
    • Types of Ads
    • Ad Creation techniques
    • Bidding, Bid strategies, Ad extensions
    • Building Landing Pages
    • Reporting & Analysis
    • Google certification

     Social Media Marketing – SMM

    • Creating brand awareness
    • Targeting the right audience in social media platforms
    • Facebook campaigns, biding, conversions, analysis
    • Linkedin, campaigns, biding, conversions, analysis
    • Twitter, campaigns, biding conversions, analysis
    • Youtube, campaigns, biding, conversions, analysis

     Online Reputation Management- ORM

    • Introduction to ORM
    • Analyzing and dealing with Negative & Positive Mentions
    • Social Media Exposure
    • Local Listing (optimization)
    • Business Profile Creation & Reviews
    • Online brand enrichment
    • Online Reputation Monitoring
    • Effective Online Listening (Tools – Google Alert, TweetDeck, Hootsuite, etc)
    • ORM Tools & Strategies

     Email Marketing

    • Introduction, Basics of Email marketing, Emails template creation,
      Call-to-action (CTA)
    • Bulk emailing
    • Lead generation
    • Email Marketing and Your Business
    • Sending the Right Message with Lifecycle Marketing
    • Contact Management and Segmentation
    • The Components of a High-Performing Email
    • Email Design and Functionality
    • The Essentials of Email Deliverability
    • Developing Relationships with Lead Nurturing
    • Measuring Success with Email Analytics
    • Email Optimization and Testing

     Mobile Marketing

    • Mobile Marketing basics
    • Promoting apps through mobile arketing
    • Mobile marketing strategies, Ads, etc
    • App Marketing
    • App Monetization
    • Mobile website
    • Mobile Marketing Analytics
    • Social media and Mobile marketing

     Website Planning & Creation

    • Website designing in Word press
    • How to choose and buy domain
    • Webhosting
    • Choosing related/relevant website template
    • Website Content & Plug-ins
    • Various plugin’s to install Making website live
    • Logo/graphic design, Photoshop, Illustrator, Image editing
    • Landing page creative
    • Template design
    • News Letter design
    • CSS

     Understanding your Customers

    • Understanding the consumer/Consumer behaviour
    • Product Life Cycle (PLC)
    • Digital tools for persuading the consumer
    • Strategy for Creating Customer Awareness
    • Understanding Your Customers Assessment

     E-commerce Marketing

    • Understanding of E-commerce and Online Market
    • Knowing the different marketing types
    • Know in the complete details of selling on an online platforms
    • Learning the trick of Attracting & retaining visitors
    • Setup objectives on eCommerce implementation
    • Understanding customer transactions online
    • Detailed study of Customer and organisation perspective
    • E-commerce web strategy
    • Understand and measure customer outcomes
    • Importance of Data protection, Regulation & privacy issues in ecommerce
    • Metrics and Analytics.

     Customer Relation Management

    • Understanding CRM and its applications
    • Types of CRM
    • Knowing the benefits of CRM to Companies and Consumers
    • Understanding the challenges and Delivering service
    • Executing the CRM best practices
    • Building long term relationship with customers and its importance
    • CUstomer Retention, Customer Value Management

     Affiliate Marketing

    • Understanding about Affiliate marketing
    • Knowing How and why Affiliate marketing
    • Resources, Top players, Strategies
    • Keyword research and analysis
    • Choosing right products
    • Choosing right domains and Hostings
    • Creating Banners, promos and discounts
    • Building an affiliate page using CMS
    • Email list and Auto responder
    • Campaign measurement and tracking

     Web Analytics

    Learn how to make money online

    • Introduction to Google Analytics
    • How to use Google Analytics
    • Setup and Configuration of Google Analytics
    • Integration with Google Adwords and Webmaster tools
    • Overview of Google Analytics navigation
    • Learn how to create and analyse report
    • How to make data driven decisions
    • Adwords and Analytics
    • Campaign setup in Google Analytics

     Entrepreneurial Success

    • Introduction to Entrepreneurial Mindset
    • Building the Entrepreneurial Mindset
    • Introduction to Team work
    • Managing/marketing a Start-up
    • key elements of an entrepreneurial venture & elements of venture success
    • Challenges of hiring good resources

     Entrepreneurship- Creating the Business

    • The Mind of the Entrepreneur
    • New Product Development (NPD)
    • The Business Eco system
    • Sales, Strategy & Branding
    • Business Models
    • Marketing Models
    • Creating the Business Assessment

     Growth Strategies for Business

    • Business growth
    • International Business & marketing
    • Growth strategies & Assessment
    • Market Penetration
    • Market Expansion
    • Product Expansion
    • Diversification
    • Acquisition

     Viral Marketing

    • Introduction & Sucessful story telling
    • Knowing who to tell stories to(Target Audience)
    • Facebook – Build your lead flow
    • Youtube – Going vial overnight
    • Let your content do the marketing
    • Converting & Analysing your traffic
    • Types of viral marketing – Buzz marketing, Pass long, Incentive viral, Undercover marketing, User managed database.
    • Building Strategy To Keep your customer coming Back/Customer retention

     Introduction to Public Relations- PR

    • Introduction to Public Relations
    • Public Relations Research
    • Public Relations Campaigns
    • Social Media in Public Relations
    • PR baiscs, models & approaches
    • PR management function & assessment

     Strategic Management

    • Strategic Management & its evolution
    • Strategy Formulation
    • Strategy implementation
    • Industry & competitive Analysis
    • Resource 7 competency Analysis
    • Analysing strategy across corporate & business levels

     Conversion Rate Optimizer- CRO

    • About CRO
    • AB Testing, Tools & building a AB Test
    • Testing philosophies & skills – How & What to test
    • Landing & pricing pages – Examing pages
    • eCommerce Test planning – Identification & Evaluation
    • Project Management – Building a Test plan & Tracking
    • Analytics for CRO & results
    • The Ultimate CRO Strategy

     Content Marketing Strategy- CMS

    • Introdution to CMS
    • Tools , Techniques & Strategies
    • Content distribution
    • Measuring & Marketing
    • Content to audience mapping

     

     Lead Generation for Business

    • About Lead Generation
    • Identifying your leads
    • Defining your Sales Funnel
    • Developing your Lead Generation Strategy
    • Defining your key goals and metrics
    • Generating leads with Inbound marketing
    • Targeting your Approach with Outbound marketing
    • Measuring & testing your Lead Generation programs

     Blog / Influencer Marketing

    • About Inluencer Marketing
    • About Blog Marketing
    • Traditional vs Digital Influencer Marketing
    • Blog Creation
    • Tools of Influencer Marketing
    • Incorporating Influencer marketing in your Social Media strategy
    • Driving traffic & monetizing your Blog

     Marketing Automation

    • Introduction to Marketing Automation
    • Lead Capturing & Nurturing
    • Automated Campaigns – How To?
    • Improving Customer Life Cycle
    Know more Click

    ————————————————————————————————————————-

    Next free icon  Internships

    Learning outcomes

    Image result for right icons Create and/or improve a strategy for measuring and improving digital media effectiveness
    Image result for right icons Review current approaches and identify areas for improving performance
    Image result for right icons Search engine optimization (SEO), pay per click (PPC) marketing including Google AdWords, LinkedIn Ads, and Facebook Ads
    Image result for right icons Social media including Facebook, Twitter, blogging, WordPress, Tumblr, StumbleUpon, Instagram,…
    Image result for right icons Online advertising including Google ad networks, Display network and behavioral targeting
    Image result for right icons Site content and copywriting
    Image result for right icons E-commerce marketing strategy
    Image result for right icons Lead generation strategy
    Image result for right icons Email and Mobile Marketing strategy
    Image result for right icons Digital Marketing Strategy and Planning

    Have an Interest ?
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    Course Features

    • Lectures 27
    • Quizzes 0
    • Duration 200 hours
    • Skill level Intermediate
    • Language English
    • Students 273
    • Assessments Yes
    • Share:
    • 0/27

      • Lecture1.1
        Introduction to Marketing & Digital Marketing
        2h 0m
      • Lecture1.2
        Building an Online Business
        30m
      • Lecture1.3
        Search Engine Optimization / Optimizer – SEO
        30m
      • Lecture1.4
        Pay Per Click – PPC
        30m
      • Lecture1.5
        Social Media Marketing – SMM
        30m
      • Lecture1.6
        Facebook marketing and advertising
        30m
      • Lecture1.7
        Linkedin marketing and advertising
        30m
      • Lecture1.8
        Twitter promotions
        30m
      • Lecture1.9
        Email marketing
        30m
      • Lecture1.10
        Mobile marketing
        30m
      • Lecture1.11
        Website Planning & Creation
        30m
      • Lecture1.12
        Understanding your customers to drive to sale
        30m
      • Lecture1.13
        Introduction to e-commerce
        30m
      • Lecture1.14
        E-commerce web strategy
        30m
      • Lecture1.15
        Customer relationship management in business services
        30m
      • Lecture1.16
        Affiliate marketing
        30m
      • Lecture1.17
        Web Analytics
        30m
      • Lecture1.18
        Entrepreneurial success
        30m
      • Lecture1.19
        Fundamentals of Marketing Your Business Online
        30m
      • Lecture1.20
        Entrepreneurship-Creating the Business
        30m
      • Lecture1.21
        Growth Strategies for Business
        30m
      • Lecture1.22
        Viral Marketing
        30m
      • Lecture1.23
        Introduction to Public Relations
        30m
      • Lecture1.24
        Strategic Management
        30m
      • Lecture1.25
        Online Reputation Management
        30m
      • Lecture1.26
        Conversion Rate Optimization
        30m
      • Lecture1.27
        Content Marketing Strategy
        30m
    M.S Kumar
      Sr.Digital Marketing Corporate Trainer at NIDM- National Institute of Digital Marketing | Times Pro | Speaker Corporate Trainer & Consultant for Digital Marketing working in Bangalore with 10 yrs of experience in Online/Offline Marketing and Web Designing. Expert in Social Media, Paid Ads and Online Marketing strategies, has worked with a dozen startup companies and brought them into profits. Trained More than 5000+ Trainees, 250+ Batches and conducted 50+ corporate workshops. Currently hold these positions: Consulting Trainer Times Pro - Bennett Coleman and Co. Ltd. (Times Group) Founder for NIDM National Institute of Digital Marketing Director and Trainer at Skydream Consulting - Bangalore Corporate Trainer for Manipal Prolearn-Bangalore Guest Faculty for PES University Guest faculty for New horizon College Associated with Presidency College, Sheshadripuram Management College Guest Faculty for MS Ramaiah Institute of ManagementMy key expertise areas are:- Digital Marketing Strategies Google Certified Ad words Professional Google Certified Analytics Professional Search Engine Optimization Affiliate Marketing - Business Process Improvement Startup Consulting - Social Media Marketing Online Branding, Lead Generation Campaign

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